Garden of Life
Organic social content - mix of evergreen content, trending moments, BTS content and product launches.
Metrics
Slowly testing and learning what type of content performs well across Garden of Life IG + TikTok. Testing different content types to use to align future content strategy.
Increase follower count, engagement, and reach month over month across both TikTok and IG since starting on the account in Feb of 2025.
Boost Nutritional Drinks
Mix of content geared both towards consumers looking for more protein in their diet and consumers who need extra nutrition due to a medicial condition.
Osteo Bi-Flex
Mix of paid creator ads and organic social content including a new product launch and BTS content.